Cookie Policy
How Propfirm Compare LLC uses cookies and similar technologies to recognise you when you visit our website, and your rights to control them.
Table of Contents
This Cookie Policy explains how Propfirm Compare LLC ("Company," "we," "us," and "our") uses cookies and similar technologies to recognise you when you visit our website at https://propfirm.compare ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.
01What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, Propfirm Compare LLC) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.
02Why Do We Use Cookies?
We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies enable us to track and target the interests of our users to enhance the experience on our Website. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.
03How Can I Control Cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by clicking the "Cookie Settings" link in our website footer, which allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.
04Cookies We Use
The specific types of first- and third-party cookies served through our Website and the purposes they perform are described below. Please note that the specific cookies served may vary depending on the pages you visit.
These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customise our Website for you.
| Name | Purpose | Provider | Type | Expiry |
|---|---|---|---|---|
| _ga | Records a particular ID used to come up with data about website usage by the user. | .propfirm.compare | HTTP cookie | 400 days |
| _ga_* | Used to distinguish individual users by means of a randomly generated number as client identifier, which allows calculation of visits and sessions. | .propfirm.compare | HTTP cookie | 400 days |
| AW-* | Google Ads conversion tracking pixel. | www.google.com | Pixel tracker | Session |
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.
| Name | Purpose | Provider | Type | Expiry |
|---|---|---|---|---|
| test_cookie | A session cookie used to check if the user's browser supports cookies. | .doubleclick.net | Server cookie | 15 minutes |
| IDE | Used to measure the conversion rate of ads presented to the user. | .doubleclick.net | Server cookie | 1.5 years |
| _gcl_au | Used by Google Ads for experimenting with advertisement efficiency across websites using their services. | .propfirm.compare | HTTP cookie | 90 days |
| _gcl_ls | Stores Google Ads click information for conversion measurement. | propfirm.compare | Local storage | Persistent |
05Full Cookie Declaration
The following is an automatically generated and up-to-date declaration of all cookies found on our Website.
06How Can I Control Cookies on My Browser?
As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers:
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more, please visit:
07What About Other Tracking Technologies, Like Web Beacons?
Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognise when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
08Do You Serve Targeted Advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.
09How Often Will You Update This Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.
10Where Can I Get Further Information?
If you have any questions about our use of cookies or other technologies, please contact us at:
